The purpose of this blog is to suggest rhetorical strategies for refining the 9/11 Truth talking points. As more so-called debunking sites appear, we cannot ignore them and proceed in an echo chamber of self-congratulation. We must adjust our message to reflect a wider selection of evidence.

In this first entry, I would like to suggest dropping references to Larry Silverstein's famous "pull it" comment in the 2002 PBS documentary. Most Truthers believe Silverstein means "demolish building 7". Critics charge he really means "pull the personnel from building 7".

I recommend avoiding Silverstein's remark not because I think WTC7 fell via a gravitational collapse, but for the following reasons:

• both interpretations are plausible, so an audience is forced to accept one on the basis of predisposition alone
• it does not change the physical evidence one way or another
• for some, this charge reinforces the unfair accusation that 9/11 Truth is about "blaming the Jews"; notice, for example, how this reasonable argument devolves quickly into a discussion of "Zionist circles"; later, Killtown makes excellent points about Silverstein coincidentally having a doctor's appointment the morning of 9/11, but this information will be overshadowed in a debate by ad hominem attacks